Female African American attorney

Tired of wasting money on marketing that doesn’t work?

You’ve tried tactics that didn’t deliver. You’ve hired people who didn’t produce. Meanwhile, corporate-backed competitors keep winning with enterprise-level marketing you can’t match alone. Most fiercely independent practices waste money on marketing for the same 3 reasons:

  • You don’t have a real marketing strategy just tactics you’ve tried because someone said they’d work (they didn’t).
  • You don’t have a complete marketing department – CMO/Director, strategists, and specialists – needed to compete at enterprise level without selling your soul.
  • You refuse to become another cookie-cutter corporate clone, but you’re invisible to the people who need what you offer most.

This is your sign to stop fighing alone!

Stay independent. Market like you’re not!

When you are ready to compete like the big players without becoming them, FMD Strategic Partners is your complete fractional marketing department. 

The corporate consolidators have one advantage: marketing budgets you can’t match. But here’s what they don’t have – the ability to actually give a damn about the people they serve. We level the playing field so your independence becomes your competitive edge, not your liability

Here’s what you actually need: a complete fractional marketing department that knows how to fight. CMO/Director, strategists, specialists, and execution – all working together. Not some consultant who hands you a deck and disappears.

We measure what matters. Real KPIs that show what’s working and what’s bleeding money. No vanity metrics. No corporate dashboard theater. Just data that drives decisions.

Independent practices don’t need to market like corporate monoliths. You need to compete like them without becoming them. That’s what we build.

neurologist looking at a brain scan film

Who is this for?

all in one plug and play team

If you’re still independent – truly independent, not “independent until the right buyout offer comes along” – and you’re committed to staying that way no matter how hard the fight gets, this is for you. Stay independent. Market like you’re not. We work with practices who’ve already decided: they’d rather compete than surrender.

  • Independent Healthcare Providers (for humans and pets) refusing to become another corporate clinic where patients are treated like money in the bank.
  • Family-owned law firms and law partners who’d rather fight than merge with BigLaw and lose their soul.
  • Independent financial service providers and wealth managers competing against coprporate wealth management so you can serve your clients your way, not theirs.
  • Employee-owned practices who built something together and refuse to become corporatized or homogenized.
  • Anyone still fighting across healthcare, legal, and financial services who measure success by the people they serve and the legacy they build.

This Is What We Do

We build marketing departments for practices that refuse to quit.

Not the pretty campaigns that win awards but lose clients. Not the “let’s try this and see what happens” bullshit. We build Indie Legacy Marketing – the complete fractional department that gives you enterprise-level strategy and execution without becoming an enterprise.

You compete against corporate budgets, PE-backed rollups, and consolidators who’d love to absorb you. We make sure you win without selling out.

It’s only gambling if you’re guessing. We don’t guess. We use data, strategy, and 25 years of experience – including rebuilding from zero in 2019 – to help you protect what you’ve built and serve your people your way.

This is what we do. This is who we fight for. If you want to stay independent, truly independent and free, market like you’re not.

David Peritz
“In sum, her support has been flawless and absolutely
essential to the success of our online enterprise.”

—David Peritz

Founding Director, Minerva Academy of Lifelong Learning

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